There’s no doubt about it: Link earning is one of the most challenging aspects of SEO today. This difficult doesn’t mean giving up on this essential aspect of SEO. If you are interested in a basic primer on link earning check out my post on avoiding Google penalties for bad links. You will sleep well at night knowing that your links will not generate SEO penalties. Armed with basics, you can earn links to help your SEO. But that is … [Read More]

Let’s say you’re regularly posting content on your blog and you’ve realized how important it is to make sure that your content is of high quality and are now regularly cranking out exceptional content that is relevant, informative and helpful. While this is an important step towards reaching some of the goals you’ve set for your content marketing campaign (from building brand authority to increasing your leads), you’re not quite done. Unfortunately, it doesn’t matter how good your content is … [Read More]

As more and more businesses and websites are using content marketing as an important part of their marketing plan, attracting Internet traffic has become more competitive. In the past, having quality, valuable and unique content set you apart from your competitors. But now, everyone has this kind of content. In order to succeed, you have to go big! You can’t throw up just any old content, you have to create big content. What Is Big Content? Big content is content … [Read More]

I’m pretty sure you know how important SEO copywriting is when it comes to doing content marketing. It requires you to produce high quality content that is written specifically for your targeted audience and making sure that your content is optimized so that it can reach out to your intended audience and therefore gain maximum exposure. But do you know that SEO copywriting isn’t just about improving your website rankings and the web traffic anymore? Yes, I know you want … [Read More]

You and I both know when it comes to hosting a stellar website, content is King. However, that doesn’t necessarily mean you have to write 100 percent of your content by yourself. Writing high quality, original content on a consistent basis takes a lot of time and effort and is difficult to keep up with. However, providing quality content on a consistent basis is extremely important to your followers, who check for regular content, and for SEO, since site activity … [Read More]