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The 7 Things You Must Know About Local Ranking

When you begin implementing an SEO strategy into your smaller business, one thing that you’ll need to focus on is local SEO. There are a number of reasons for this. First of all, more and more people are doing local searches due to the increasing amount of mobile use. For example, a person with a sudden craving for sushi will use Google in order to find sushi places nearby, whether they are close to where they live or out of … [Read More]

8 Successful Brands That Rock From Using User-Generated Content

“Show; don’t tell.” It’s the first thing every journalistic student hears, and truthfully it’s a good piece of advice to everyone even up to now. I still remember when my teacher imparted this piece of advice to me a couple of years ago, to instill this notion in my mind when writing for people. You see, “People want to imagine themselves as being part of a story, rather than just listening to someone narrating the story.” So when it comes … [Read More]

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Short Tail Keyword vs Long Tail Keyword, Which Should You Focus On?

Short Tail Keywords or Long Tail Keywords? If you’ve done SEO for your blog or website, you’ve probably asked yourself this question. Well, you’re not alone. In fact, many people – experienced or inexperienced – face the same dilemma. The reasons for this dilemma are simple: They’re both great They’re both bad You can’t pick both (you risk getting penalized by Google for keyword stuffing) So, to clearly decide which keyword we should focus on, let’s define what are short … [Read More]

8 Best Off-Page SEO Strategies That Will Boost Your Rankings

If you’ve been keeping up with our blog, then you are aware of what SEO is and how effective it is in helping to draw traffic to your website. However, what you may not realize is that there are two types of SEO – On-Page SEO and Off-Page SEO. The On-page SEO consists of strategies such as optimizing your titles and descriptions, your internal links, your images and more. However, off-site SEO consists of SEO strategies done outside the boundaries … [Read More]

13 Surefire Ways to Reduce Blog’s Bounce Rate

What is bounce rate? In simple term, a page’s bounce rate is actually the percentage of visits that land on the page and leave immediate without visiting your other blog pages. As a savvy business owner in a fast-paced world, you know that having an online presence is crucial to having a thriving business. Your website is often the first information a prospective customer will receive about your product or service, and you want them to be impressed. Oftentimes, readers … [Read More]