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13 Reasons Why You (Really) Need Inbound Marketing

Hello and welcome! You might have found yourself here for a number of reasons. Maybe you’re wondering what inbound marketing is, or maybe you’re worried you’re wasting your time on something that doesn’t deliver. Perhaps thirteen is your lucky number. Whatever the reason, I’m glad you’re here. We have a journey to go on, and it has the potential to transform your business for the better. That’s right, it’s a journey through inbound marketing. But first, let’s understand the difference … [Read More]

Mobile Ranking 2017: What Techniques To Use (And Avoid) For Your Business

Let me take you back in time for a moment. It’s 2015 – mobile search overtakes desktop search for the first time across ten countries including the US, UK, Japan, and other major economies. Then? Mobilegeddon. Google updated their algorithms to preference websites that gave a better mobile experience. That same year, 72% of marketers reported relevant content creation as the most effective SEO tactic. Fast forward to 2017, and Google has created a mobile-first indexing system, meaning the mobile … [Read More]

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9 Local Ranking Factors To Improve Your Local Business SEO

Local SEO is by far the most important element for businesses trying to draw people to physical locations, but running a local SEO campaign is different from running a normal one. Therefore, the rules for this change faster than any other area. Today, I’m going to show you some things that you can do to improve Google’s understanding of your location. Once you’ve implemented these local ranking factors, you’ll have a much better chance of appearing towards the top of … [Read More]

10 Steps On How To Improve Website Ranking

While you may think that your website should have all kinds of traffic, but the sad truth is that this is not the case. Websites, like anything, need grooming, need tending, need care, and need love. First and foremost though, your website needs to be recognized by search engines. If you have built a website but no one visits it, think about this. Did you ever really have a website at all? Like a map or GPS for a far-flung … [Read More]

The Ultimate Guide To LSI Keywords: Rank Higher Where It Matters

Welcome! If you’re reading this, you’ve probably been frantically trying to figure out what exactly LSI Keywords are and what exactly you’re supposed to do with them. If that’s the case, then congratulations! You’ve come to the right place. In this article, I’m going to define LSI keywords, their uses and advantages in an online marketing context, as well as giving you advice on how to find them, how to use them, and what effects you can create with them. … [Read More]